Your next market.
Our shared next step.
Revica helps Swedish small and medium-sized businesses establish themselves in Germany. With a particular focus on SaaS, we bring together cultural understanding, practical sales work and training.
German market knowledge. Swedish business understanding.
Let your Account Executive sell.
Your Account Executive should be building customer relationships, demonstrating your solution’s value and moving deals forward. When prospecting and meeting booking take up much of the day, there is less time for that work. Revica helps find prospects and book meetings in Germany, giving your AE more time to focus on selling.
A bridge between two business cultures.
A good product is a strong starting point. Winning customers also takes the right contacts, a relevant proposition and an understanding of how business gets done in a new market. Revica helps turn your ambition into practical action.
Understand the market
We help you interpret German customer expectations, adapt your message and navigate differences in communication and decision-making.
Create opportunities
We identify prospects, book meetings and build a pipeline your team can develop.
Prepare your team
Practical workshops equip your people for customer meetings, follow-up and selling in the German market.
Revica Easy.
Two simple ways to get started.
Revica Easy brings together our two standard entry solutions: meeting booking and a team workshop. They make it easy to take a first step into the German market. Revica’s support goes much further – from help with individual sales activities to managing the entire sales cycle.
Meeting booking in Germany
For businesses ready to speak to relevant prospects and build a presence in the market.
- An agreed target audience and meeting criteria
- Prospecting and outreach to potential customers
- Scheduling and handover of meeting information
- Regular reviews of pipeline and market feedback
A workshop for your team
For teams that want to understand German customers and prepare for effective sales conversations.
- German business culture and communication
- Preparing customer meetings and presentations
- Discovery, objections and follow-up
- Practical exercises based on your offering
Revica Complete. From first contact to closing.
Revica Easy is a simple starting point. Revica Complete gives you a tailored engagement for the sales activities you need help with – or for the entire sales cycle. We can support market entry, targeting and messaging, prospecting, qualification, customer conversations, demos, proposals, negotiation and closing. Engage us for a specific stage or let Revica manage the entire sales cycle and act as your Account Executive. Scope, responsibilities and authority are tailored to your business and your sales team.
Pricing and detailed scope are provided by quotation. Meeting format and qualification criteria are agreed together.
Put Germany
on your growth agenda.
A large customer base and established business ties between the two countries make Germany an attractive market for Swedish companies. For SaaS, the opportunity starts with a specific customer problem and a segment where your solution makes a meaningful difference.
2025 population, rounded. Source: Germany’s Federal Statistical Office and Eurostat. Population compares the size of the countries; it does not measure your addressable SaaS market. Germany’s Federal Statistical Office ↗
Marek Andreasson
Founder & CEO · Revica
Born in Germany, with experience of living and working in both Germany and Sweden, I understand the business cultures of both countries. That perspective shapes my work with Swedish companies entering the German market.
My professional background includes roles at Apple and Dell, as well as work on the German market entry of several Swedish companies, including Phyron AB and Screen9. At Revica, I turn that experience into concrete business opportunities, relevant contacts and a structured sales approach.
Building lasting business relationships between Sweden and Germany is what drives me. For me, it starts with understanding the customer and continues with clear next steps – from first contact to closing.
How we get started.
Discuss your ambition
What do you sell, who do you serve and what do you want to achieve in Germany?
Agree a focused engagement
Together we define your audience, package or individual engagement and responsibilities.
Work, learn and develop
We review activities, customer feedback and next steps throughout the engagement.
Get to know your next market.
Facts, perspectives and practical guidance for Swedish businesses looking to sell in Germany.
Germany: almost eight times Sweden’s population. Start with a narrow focus.
A large market becomes a real opportunity when you know which customers you can help.
Read the article ↗02DIGITALISATION & SAASGermany’s digital transformation: where is your opportunity?
Digital ambition needs solutions that are easy to understand, implement and trust.
Read the article ↗03BRAND SWEDENSwedish origins can open doors. Customer value does the rest.
Innovation, reliability and sustainability give Swedish companies a useful starting point.
Read the article ↗04BUSINESS CULTURE & SALESTurn a good meeting into a clear next step.
A practical guide for teams that want more structure in German customer conversations.
Read the article ↗Frequently asked questions
Does Revica only work with SaaS?
SaaS is a particular focus. We also support other Swedish small and medium-sized businesses where the offering fits the German market.
Do five meetings mean five new customers?
No. The package covers customer meetings, not guaranteed sales. We agree the target audience, meeting criteria and follow-up before starting.
Can Revica manage the entire sales process?
Yes. Revica can manage the full sales cycle as an individual engagement outside the standard packages. Scope and authority are agreed separately.
Do we need German sales materials already?
Not for an introductory conversation. We review your proposition and discuss the adaptations needed before approaching customers.
What could your next step be?
Tell us a little about your business and your plans. Marek will help you explore the right support.
Marek Andreasson · Revicamarek.andreasson@revica.se ↗
+46 79 351 29 83
Propellervägen 6A
183 62 Täby, Sweden